Bandwaggon Branding

In conjunction with a full branding of Bandwaggon, a series of brand characters was created to support the new online music promotion site. Integrated into the website along with the banner logo and a series of icons, the characters emphasized the founders goal of supporting creativity and new artists in all genres.


Bandwaggon / Dean Hollander and Jonathan Cranin (creative directors)


logo, website, identity system, character illustration