Wilder


Wilder is a new housing community on the coast of Oregon in Newport. Built for the people who live and work there, Wilder focuses on a neighborhood feel. The developers are dedicated to building sustainably, from raw materials to eco-swales and solar panels. Their collateral uses a conceptual illustration of the sea that is juxtaposed against the modern green leanings of the developer’s vision. Printed collateral does double duty to conserve resources: trifold business cards serve as a mini promotional tool and the letterhead is folded and sealed with a sticker to bypass using envelopes.

Project Scope: website, brochure, stationery, business card

Designed while at Sockeye Creative, copywriting by Jim Terry, logo by John Fisher