The Fun Theory


When I was younger, my dad used to cut out newspaper articles and highlight the important parts for me or his students to read. Now that he’s fully emerged in the digital world, I get short, unpunctuated, uncapitalized emails telling me what to read.

His most recent recommendation was this video from The Fun Theory, a “site that is dedicated to the thought that something as simple as fun is the easiest way to change people‚Äôs behaviour for the better”. I’m all for that!

The Fun Theory is an initiative of Volkswagon. Normally I would be the first paranoid Gen-X denouncer of a big company trying to convince me to “like” something on Facebook, but for some reason this just makes me like Volkswagon more. Good job marketing team!

Watching the Fun Theory videos solidified some thoughts I had been having about my blog and its purpose. My blog is a way for me to 1) explore ideas, 2) get better at making things, and 3) bring people enjoyment or encourage thinking about things a bit differently.

Number 3 is the important one, because I believe that people are at their best when they are happy or inspired. Whatever we can do to poke at each others brains to spur positive action, the better. And if it turns out that my blog is “just fun”, well that’s not so bad either.

One comment on “The Fun Theory

  1. Thanks, Mette, for a very entertaining posting. I think you do very well at meeting the purposes you set out for your blog, especially #3.

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